Wednesday, July 18, 2018
Tags Advertising industry

Tag: advertising industry

Coming Soon from Netflix: Three Dozen Billboards in Hollywood

By Liana B. Baker and Lisa Richwine NEW YORK and LOS ANGELES (Reuters) Netflix Inc, the streaming video pioneer that revolutionized television, is investing in...

AT&T to Buy Online Ad Exchange Firm AppNexus

By Sonam Rai (Reuters)  AT&T Inc said on Monday it would buy online advertisement exchange company AppNexus Inc, less than a month after the No. 2...

Facebook Expands Offerings for Video Creators to Cash In on Views

By Paresh Dave SAN FRANCISCO (Reuters) Facebook Inc launched a matchmaking system Tuesday to cultivate partnerships between advertisers and video creators as the world's largest...

Facebook Releases New Privacy Safeguards after Ceding to Pressure from Advertisers

By Joel Schectman WASHINGTON (Reuters) Facebook is installing new controls it says will better inform its members about the way companies are targeting them with advertising,...

Germany Opens Anti-Trust Probe into Online Advertising

FRANKFURT/BERLIN (Reuters) Germany's anti-trust regulator is opening an investigation into online advertising, responding to concerns expressed by advertisers and publishers over the "significant" market...
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